Against the backdrop of thriving industry demand and the joint efforts of all parties in the smart card industry, China's smart card industry has achieved remarkable results in application. Innovation and win-win "will be an eternal topic. Remembering the Chinese smart card industry, we believe that every enterprise in the smart card industry chain can find new partners, win more market opportunities, and enable small smart cards to play a powerful role. So how should we seize this opportunity when we see the market?
1. Please make a timely and correct transition at this moment of transformation. Smart cards are a fairly mature market, from contact to non-contact, from low-frequency to high-frequency cards, from ID cards to chip cards, from standard cards to non-standard cards. Smart card companies have gone through several rounds of elimination and career changes, and the remaining elites may need to consider how to transform. It is reported that one company has chosen to lay out RFID, while another has chosen to invest in system integrators and hopes to occupy a larger market by expanding their product line.
2. While making good products, please learn to guide your customers. The application scope of smart cards is very wide and not exclusive to any few companies. Recently, a senior industry insider told reporters that the majority of companies in the industry are considering strengthening the concept of customized smart card products. However, it is extremely difficult because diverse user demands will generate diverse product innovations. In the future, we may hear more new terms like visual cards and naked eye 3D cards. However, launching so-called innovative products without proper user guidance is prone to failure.
3. Choose a reliable platform circle for continuous promotion. The evergreen tree of the smart card industry, the Asian Smart Card and Financial Consumer Expo, provides a comprehensive platform for manufacturers, suppliers, distributors, and application integrators involved in the entire industry chain of the Internet of Things to aggregate, display, exchange, and negotiate cooperation in the smart card industry (RFID, sensors, intelligent identification) in China and even internationally.
